In 2012, John Abraham turned producer with Vicky Donor. His first film as a producer struck gold and John impressed his critics with the films he has backed since. The actor has mostly been choosy about his scripts and the last few years since Madras Cafe (2013) have seen John signing a handful of films, most of which have been profitable at the box office.
In an interview to a daily, John Abraham spoke about how social media has taken over our real lives and why actors are so obsessed with being on a ‘list’. The actor said, “As an actor you are here to show your craft. How much money do you want to mint? Why is it important to be on a list of the highest earners? What about the audience you are robbing with crap you put out? I have always worked hard for credibility, I get that, I move on quietly. I wish we had more actors cut out from the same fabric.”
Abraham’s comment seems to be directed at the celebrities who make it to the highest-paid actors’ list. The 2018 list, for example, has Salman Khan leading the highest-paid celebrities in India for the third time in a row. On the work front, however, Salman Khan’s only release in 2018, Race 3, bit the dust at the box office. The film was slammed left, right and centre for its wafer-thin plot and illogical sequences.
John also said that celebrities who are trolled on social media are mostly ‘asking for it’.
“There is but aren’t celebrities also asking for it, wearing funny clothes outside airports and doing funny things. You can only be laughed at if you decide to be a clown in the circus. It’s your choice. I’m not an actor who dances at shows or weddings for money. I find it demeaning. I’m not saying that I’m right, but I wouldn’t do it, ever,” said John.
The actor is quite upset with the way social media has occupied all our lives.
“I will be one of the first few to get off it. I come from a marketing background but if a brand manager tells me that he looks at the number of likes and views on Facebook, Instagram and Twitter to decide whether to take an actor on board, then he is not doing his job right. Today we have social media stars who have not done anything credible, the virtual world has become the real world and vice versa. It’s crazy!” said the actor.
“There are a lot of good people there too and I appreciate their presence. But at the same time, it’s also responsible for polarising the world. There’s so much hate and negativity there that it’s toxic. Read the comments for two hours and if you don’t feel sick, I’ll change my name,” the actor went on to say.
John Abraham, who is not very active on his social media accounts, usually takes to the platforms when he has a film release at hand.
The actor, who has Romeo Akbar Walter, 1911 and Batla House in various stages of shoot, said that the biggest lesson for him this past year has been, “To keep working, to doing more films. The idea is not to take yourself too seriously but to simply enjoy the process.”